MANAPUA PACKAGING

PACKAGING DESIGN

 

BRIEF (SCHOOL PROJECT)

Design graphics and a package form (whether it be new or already existing) for a product that is or could be packaged in a paper bag, box or carton and would be sold at a campus food market.

CONCEPT

The goal for this project was to design a package for a food product that I would like to see in more American campus markets, which is more international food options. These types of options can bring comfort to POC students as well as be a quick and easy meal/snack for students who have little time to eat.

PROCESS

SKETCHES

I couldn’t decide whether to design packaging for musubis or manapuas at first, so I sketched out some packaging form ideas for both. Eventually, I chose Golden Coin Food Industries manapuas. Since musubis are usually already wrapped in plastic wrap, and I didn’t want to add more waste by creating extra packaging.

LO-FI PROTOTYPES

I tried some less-conventional package forms and a classic clam-shell box.

ASSET ITERATIONS

Different attempts at designing the top and incorporating a weaved texture.

DESIGN ITERATIONS

Last few iterations of the full package design before printing. The final design was laser printed and screen printed.

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VSCO ACADEMY - UX